Internet Marketing – Pat Fino,
Internet marketing is the practice of using all facets of
Internet advertising to generate a response from your
audience
It ties together both the creative and technical aspects of
the internet, including design, development, advertising and
marketing
Internet Marketing methods include search engine marketing
(Both search engine optimization and pay per click
advertising), banner advertising, e-mail marketing,
affiliate marketing, interactive advertising, and email
advertising
Internet marketing is a component of electronic commerce
Internet marketing can sometimes include information
management, public relations, customer service, and sales
Electronic commerce and Internet marketing have become
popular as Internet access is becoming more widely available
and used
Well over one third of consumers who have Internet access in
their homes report using the Internet to make purchases
Read more: www.marketingcircles.com